...it being Christmas and all that, I've just had a laugh, a splutter and an irritated from Tunbridge Wells moment reading this.
In my professional life I deal with strategies - it's kind of important to know where you want to be in order to have some vague chance of possibly getting there. But the idea of store managers having conference calls to agree strategies for selling turkeys at Christmas seems to me as barking as outlining a strategy for taking a bath when you're grubby, having a snooze when you're tired, or making a sandwich when the old tum is rumbling.
It's like this, store managers, turkey buyers and the rest... It's Christmas. The majority of meat eaters eat turkey for Christmas. Make sure you stock up on them, so that there are enough fresh, freerange, organic and frozen to meet the demand. Stick 'em in your shops with a price label on them. Wait for customers to have that light bulb "ooh, it's Christmas, I must get some mince pies, a plum pudding, some chipolatas and a turkey" moment. Bob's your uncle.
Perhaps I should charge for this little bit of insight? Nope. The idea of becoming Head Turkey Consultant would just make me a laughing stock.